WhatsApp Business API Pricing in India
Simple monthly plans for small teams to large organizations. Every plan includes a 30-day free trial.
Compare plans
| Starter | Growth | Business | Enterprise | |
|---|---|---|---|---|
| Price per month (billed annually) | ₹2,499 | ₹6,999 | ₹14,999 | Custom |
| Messages per month | 1,000 | 5,000 | 25,000 | Unlimited |
| Agent seats | 2 | 5 | 20 | Unlimited |
| AI agent | Basic | Advanced | Custom training | Dedicated fine-tuning |
| Also included | Chatbot builder, basic analytics | Campaign automation, full analytics, CRM integrations | API access, webhooks & integrations, priority support | Custom integrations & SLAs, dedicated account manager |
All plans are billed annually, plus WhatsApp conversation charges.
How WhatsApp message charges work
Your Growwup plan covers the platform: inbox, chatbot, AI agent, campaigns and integrations. Separately, Meta charges for WhatsApp messages. The rate depends on the type of message (for example marketing or utility) and the destination country, and Meta revises its rate card periodically.
Growwup is a Meta Tech Provider, so you connect your own WhatsApp Business account. We recommend checking Meta's official pricing page for current rates before you budget a campaign.
Choosing a plan
- Starter: a small team replying to customers and automating common questions.
- Growth: teams running campaigns and connecting a CRM.
- Business: higher volume, API access and webhooks.
- Enterprise: custom SLAs, integrations and a dedicated account manager.
Learn more about the WhatsApp Business API or the chatbot and AI agent.
Pricing FAQ
How much does Growwup cost?
Plans start at ₹2,499 per month for Starter, ₹6,999 for Growth and ₹14,999 for Business, billed annually. Enterprise pricing is custom.
Are WhatsApp message charges included in the plan?
No. WhatsApp conversation charges are billed in addition to your Growwup plan. They are set by Meta and depend on the message type and country, and Meta updates them from time to time, so check Meta's official WhatsApp pricing page for current rates.
Is there a free trial?
Yes. Every plan includes a 30-day free trial, and no credit card is required to start.
What is a Meta Tech Provider?
Growwup is a Meta Tech Provider. This means businesses can connect their own WhatsApp Business account to the Growwup platform through Meta's official onboarding flow.
Which plan should I choose?
Starter suits a small team starting with a chatbot and basic AI agent. Growth adds campaigns, CRM integrations and 5 agent seats. Business adds API access, webhooks and 20 seats. If you are unsure, book a free consultation and we will recommend a plan.